We, at Luxreaders, are a small but prosperous Danish company with its roots in trendy Copenhagen. We founded this company with the ambition of creating a platform that would transform the way in which we buy glasses. The world as we know it is in the midst of a technological boom and we must keep up! The current Corona Virus has also shown us that it has never been more important than now to adapt and digitise the way we shop and that begins with your reading glasses! Our company strives to create an experience that is effortless and hassle-free. No more queues, no more settling for cheap over-the-counter glasses that never last or fit well. Although our company is online, we still cherish the aspect of a personal shopping experience with us. Our free returns policy eliminates the risk often associated with online shopping so that our customers can trust in a secure and easy-to-use platform for purchasing their eyewear. This is just the beginning of revolutionising the way we buy glasses - the smart way! 


Our experience within the optical industry has revealed to us that the market is highly driven by purchasing through gas stations, supermarkets and such. These businesses, to a large extent, focus on low prices, high margins and aren't interested in customisation when it comes to your fit, style and quality. We're here to change that! Our passion for minimalist, Scandinavian design is the key element expressed through our tailored eyewear. All our glasses are designed in Denmark, where we devout our work to unite new trends with traditional and classic designs. 

 

We are a Danish company with roots in Copenhagen. We founded the company with the ambition to digitize the purchase of reading glasses and end up with the notion that reading glasses is a necessary evil that must be boringly designed and poor in quality. Therefore, we have done our utmost to produce some reading glasses, where both design and quality are top notch while they are still affordable.

We have many years of experience from the optical industry and have therefore closely monitored how the market for reading glasses is largely driven by gas stations, supermarkets and the like. These businesses focus to a large extent on low prices, high margins and preferably a high frequency of repurchases when customers' vision has to be corrected. The result is bad and ugly reading glasses in poor quality. We want to change that!

We have set the bar high and have carefully selected our materials, which are commonly used in the production of expensive designer glasses. That's why we believe that great style shouldn't break the bank. In addition, we’ve developed lightweight lenses that make our readers light and comfortable. The durability and comfort of our eyewear is an absolute necessity since the daily usage of putting them on-and-off and wearing them confidently demands high quality and a sleek finish.

We have set the bar high and carefully selected materials, that are normally used for expensive designer glasses. In addition, we’ve developed lightweight lenses that makes the reading glasses light and comfortable. This is an absolute necessity when it comes to reading glasses, as you typically take them off and on many times daily, which makes demands on quality.

Our design

Our passion for stylish glasses is the basic element of our design. All glasses are designed in Denmark, where we work intensively to unite new trends with traditional and classic design. The goal is to create expressive reading glasses that are more than a necessary evil.

Although it’s "only" reading glasses, we believe that the glasses should express your personal style. Just like all the other items you have in your wardrobe.

Our design

Our passion for stylish glasses is the basic element of our design. All glasses are designed in Denmark, where we work intensively to unite new trends with traditional and classic design. The goal is to create expressive reading glasses that are more than a necessary evil.

Although it’s "only" reading glasses, we believe that the glasses should express your personal style. Just like all the other items you have in your wardrobe.

Digital and easy

It's pretty common that many of us buy our first pair of reading glasses a few years too late since the need for them often arises earlier (than expected). There are many different reasons for this, but we understand when you're new to this journey sometimes you don't know when or how to begin. That's why we would like to use our platform to assist you early on about if you need readers and which ones to get.

To help you, we have developed a virtual try-on, as well as an online vision test, so that we can make a qualified assessment of which glasses you may need and you can see what suits you.

We understand that buying glasses online must be risk-free. To reassure you, we offer a free and easy return solution. Simply pack the glasses into the shipment you received them in with the enclosed return slip and we will reimburse you. Risk-free!

Digital and easy

Too many people buy their first pair of reading glasses many years after the need for reading glasses arises. There are many different reasons for this. Reasons that we have ambitions to identify and break down on our digital platform. As an example of that we are working on developing a virtual try-on, as well as digitizing a vision test so that we can make a qualified assessment of which glasses are for you.

We love to receive feedback on our products! Both positive and negative. You are more than welcome to send a comment or a review of your experience with our reading glasses. This way, we can become even better at producing and tailoring the best readers for you.

Buying glasses online must be risk-free. Therefore, we offer a free and easy return solution, where you can simply pack the glasses into the shipment you received them and apply the enclosed return slip..

We love to receive feedback on our products. Both positive and negative. You are more than welcome to send a comment or a review of our reading glasses so we can become even better at producing the best reading glasses on the market.